AI Product Marketing
Positioning, narrative, and launch for AI products at enterprise scale. Translating capability into plain language, and into reasons to believe, for the people who decide whether to use it.
I help shape how AI gets built, and who it gets built for.
Senior product marketing manager at Microsoft. Harvard Business School '25. Forbes 30 Under 30.
Chapters so far: Microsoft, Amazon, Google
30 Under 30, Marketing & Advertising, 2020
MBA '25, and a Schwarzman Scholar at Tsinghua
Countries reached by product launches I worked on
When I was a kid, my parents wanted me to practice writing letters. I didn't know who to write to, so I sent one to the CEO of KB Toys explaining why I loved the store and how I thought they could improve it. Mostly: more toys. His secretary called back, and we ended up having a real conversation about how KB Toys differentiated itself from Toys "R" Us. I was hooked. Business wasn't just about selling things. It was strategy, positioning, and understanding people.
What I never had was technology built with me in mind. The products I couldn't use were designed as if I wasn't there, and the stories about people like me were usually written by someone else. That gap is the thing I've spent my career working on: getting the people a product leaves out into the room where it's designed, priced, marketed, and shipped.
Twenty years after that letter, I'm a senior product marketing manager at Microsoft, working on our latest AI releases. Before that, I was a senior product manager at Amazon working on customer insights and strategy, and I spent a summer at Verily, Google's life sciences arm, researching inclusive design. A semester in Copenhagen studying IKEA's approach to inclusive design first made the thread visible to me. The years since have been about pulling on it.
Now the thread runs through AI. How generative systems get built over the next few years will shape the next decade of work: what they can do, who they work for, and what assumptions get baked in. If the people who end up using a product aren't part of building it, the product keeps missing them. HBS taught me to operate inside that kind of ambiguity, which, with AI, is basically the job.
Positioning, narrative, and launch for AI products at enterprise scale. Translating capability into plain language, and into reasons to believe, for the people who decide whether to use it.
How generative AI changes what knowledge workers actually do all day, and what that means for the products we build and the adoption curves we're all chasing.
Technology that works for everyone is a design input, not a compliance checkbox. I've spent a decade arguing this, shipping against it, and watching the teams that take it seriously win the customers who notice.
Positioning and launch marketing for Microsoft's latest AI releases, including the early-access program for AI features and agents.
General management with a focus on technology and inclusion.
Focused on inclusive design through user research and prototype testing for an AI-powered digital health coach.
Customer and competitive research that shaped product and go-to-market priorities across health and retail.
Global affairs with a scholar cohort from more than 100 countries.
Retail value proposition, messaging, and editorial direction for store experiences reaching more than a million people a month.
Founded Microsoft's first marketing community for employees with disabilities.
Creative-led launch work for Microsoft 365, including startup and student activations across 120+ countries with a WeWork partnership.
Studied how organizations shape behavior, and how they fail the people they don't design for.
Marketing & Advertising, for work on inclusive marketing and disability representation.
Named for founding and co-leading Disability in Marketing at Microsoft.
One of the year's emerging leaders in advertising and marketing, committed to advancing inclusion.
National recognition for advocacy and leadership in disability inclusion.

Panels, keynotes, and interviews on disability inclusion, marketing, and how new products reach people.





Available for keynotes, panels, and interviews. To invite Bryan, use the form at the bottom of the page.
Two pieces I wrote myself, two written about me, and one interview.

I founded Disability in Marketing at Microsoft in 2019, the company's first marketing community for employees with disabilities, and co-led it through 2021. I also co-led the disability community at ADCOLOR, the leading organization for diversity in advertising and marketing.
At Harvard Business School, I led the Disabled Student Association, working with the administration and the broader community on policy, access, and how the next generation of business leaders thinks about inclusion.
This isn't a side interest. It's the reason I do the work in the first place.
From ADCOLOR, where I've spoken and co-led the disability community. Watch on Instagram ↗
Shared by ADCOLOR, where I've spoken and co-led the disability community. This is the part I care about most.
Stages, classrooms, and conversations that shaped how I think about marketing, AI, and inclusion.








I'm glad to talk about AI, product marketing, the future of work, or what it takes to build technology that's genuinely useful for everyone. If you're building something and want to make sure it works for people who've been left out, that's the conversation I'm always up for. The fastest way to reach me is email.